Make no mistake about it, Corey ‘Homicide’ Williams is a bonafide star.
He has the fashion sense of Kanye West and the “I don’t give a ——” attitude of Dennis Rodman.
His name is revered in the fabled New York playgrounds as shown in the Robert Garcia documentary Doin’ it in the Park, and he still cuts a larger-than-life figure in Australian circles four years after his last NBL stint.
While the “New NBL” searches for cool in the wake of their makeover, ‘Homicide’ has been seen peddling cool right on their doorstep during his continued involvement in Melbourne basketball.
The NBL can no longer afford to ignore him.
‘Homicide’ has a healthy dose of what they need, and they need it bad like their skin is crawling.
Which is why Corey ‘Homicide’ Williams would be a perfect addition to the NBL’s FOX commentary team.
Below is a clip of him trying his hand at the craft on Sunday afternoon:
There is not a moments’ hesitation in his delivery.
There is not a thought in his mind other than being in the moment.
With friends like these, you could hardly blame him for relishing the moments.
The NBL, however, remains a league with an image problem.
For too long the league has been spoken for by people who don’t represent the demographics they are trying to attract.
As big a legend as Andrew Gaze is, he is not someone to which the youth of today relate.
Conversely, what better ambassador for the league, and lead for NBL broadcasts, than ‘Homicide’ – a man who is acutely aware of his image and brand?
While Steve Carfino pushed himself further and further away from cool by attempting to be cool, there is no trying with Corey ‘Homicide’ Williams.
How long has it been since someone has watched the NBL and thought “That guy is cool?”
Probably way back when this video was taken:
Granted, the FOX SPORT’s team has compiled a formidable line up for commentary.
The AFL and NRL call-makers are some of the best in their fields, and the NBL names and faces are as close to ‘household’ as the NBL gets.
But ‘Homicide’ has something they don’t.
Can you guess what it is?